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Instagram Tips for Promoting Your Personal Training Business
Instagram is a powerful photos sharing social media platform. It can be used as an excellent personal training fitness marketing tool by fitness professionals and personal trainers to promote their business. Grow your fitness business using Instagram and use it to build a larger number of online followers, many of whom can be eventually converted into clients.
Visually attract customers
Photos are the core of Instagram. Try to attract customers by posting photos of your main exercise hall, participants using fitness equipment, participants doing fun activities during break sessions, photos of exercise sessions etc. These updates along with proper captions will help showcase your services to prospective clients. This is the most important fitness marketing tactic and Online Fitness Profits.
Trainer introduction
To generate confidence amongst potential customers, post pictures of your staff and trainers along with a short bio or introduction of the trainer. Mention the trainer specialization. For example: stomach toning, muscle building, sports training, aerobics, weight loss etc. It has the dual advantage of introducing your staff to customers and making your staff feel appreciated and involved.
User engagement
In order to attract new customers, you need to engage users effectively. The best way to do this is by posting a picture along with a relevant question and asking for feedback or their thoughts on the topic. The most important thing to do here is to respond to comments and interact with users as much as possible.
Hashtags are the key
Apart from posting pictures relevant to your fitness business, it is also important to use the relevant hash tags so that content can be easily found. Play around with hash tags and use popularly used ones as well as hash tags that are created by your brand. It helps increase visibility of your page. Using Hashtags is a great personal training fitness marketing tactic for online marketing.
Create curiosity
Build anticipation amongst your followers in order to generate interest. If you are introducing new products, health equipment or services, plan for it and post in such a way that there is excitement and anticipation created amongst followers.
To find out more on the strategies to create curiosity, visit http://www.onlinefitnessprofits.com/personal-trainer-website/
Before and after pictures
A great way to show that your training sessions are indeed effective is to post before and after pictures of your clients. Highlighting your client’s success on social media has the advantage of making your clients feel special and appreciated and also provides evidence for the effectiveness of your trainings. Make sure to take the permission of your client before you post such pictures.
Athlete of the month
Have a well-known or widely followed athlete as the ‘Athlete of the Month’. Post content that is relevant to the types of workouts the athlete does. Tagging that athlete ensures that many of his/her Instagram followers visit your account and read your updates. This has chances of exposing your services to a wide audience. This is an effective fitness profit strategy.
When you use Instagram as a personal training fitness marketing tool, do not to post too many updates and pictures because it tends to overwhelm followers and looks fake. Spend some time everyday and evaluate what type of content you want to be shared via Instagram and implement it strategically.
Do I Really Need to Stretch before a Workout?
If you check with a trainer who did a Barcelona personal trainer course he will advise you that it is not mandatory to stretch before doing any exercise. However, stretching in itself is beneficial, as it improves flexibility and will help you to move better especially as you grow older. Stretching before doing exercise will not help you to perform better, nor will it prevent your muscles from getting sore.
Stretches to do before running
If your fitness coach went to European Personal Training Institute he would definitely give you a precious advise on streches. For example if you are planning on going for a run, you need to avoid doing any static stretching. This type of stretching will tire out the muscles and weaken your performance. If you need to warm up before going for a run, try swinging your legs, high stepping, or taking a brisk walk. These are like a light workout and are known as dynamic stretching. You need to make a slow start and then slowly intensify the speed.
Stretching after exercise
After exercising, the body is more flexible, with better circulation and loosened muscles and joints. So this is a great time to indulge in static stretches. A cool down walk after weight training, or going for a run, can be followed up with a round of stretching.
Stretching for the back
This series of stretches known as “Standing Cat-Camel” are helpful for those who suffer from back strain, especially if they are sitting several hours at a desk..
You should stand with your knees slightly bent and your feet apart. Then lean forward and place your hands above the knees. Curve your shoulders forward so that your back feels rounded and your chest is closed. Lastly arch your back and roll your shoulders back, opening up your chest. Repeat this procedure several times.
The purpose of this exercise is to reverse the sitting posture your back is exposed to most of the day.
Cat-Camel can also be practised as a static version as under:
Lace your fingers and face your palms outwards in front of you. Then stretch your arms as far forward as possible, while your back curves and shoulders move forward. Hold this position for about 10 seconds.
Release your fingers and behind your back and grab your wrists. With your arms still behind your back raise them as high as you can without releasing your hands. Your chest will open up and your shoulders will roll back. If you have any difficulty following these stretches, consult a personal trainer who has done his personal trainer courses in Europe.
Is holding a stretch necessary?
No, holding a stretch is not necessary. You could hold a static stretch for around 15 to 30 seconds, but ensure you stop before it begins to hurt. Dynamic stretches are more suitable to perform especially before working out. The Standing Cat-Camel stretching described above helps the muscles to move fluidly.
Wrong information such as (a) you will tear a muscle if you bounce in a stretch or (b) you will hurt yourself if you do not stretch before working out, keeps surfacing. Ignore all such information. Whatever stretches you do – dynamic or static – just be sure such stretching does not induce pain. A personal trainer can guide you as to the right amount of stretching you should undertake.
SIMPLE CHEST WORKOUTS WITHOUT USING MACHINE
Among the most visible muscles, the chest has a significant role to play in the human body. It is actually a set of muscles which require extensive care and balanced exercises. A nice broad chest with a combination of other visible muscles can be determinant of a good physique. Before going for a chest workout, it is considered essential to first know about the composition and criticality of the chest.
Here are a few bodybuilding tips: The whole structure of arms and the upper body is housed and enfolded by the strong chest muscles. The chest is also housing the chief organ of human body, the heart; therefore, extreme care is to be taken while carrying out the exercises relating to chest.
This vital muscular group primarily comprises two major muscles. The half of the chest portion is covered by the big muscle called the pectoral. Turning of arms inwards, backwards and upwards is made possible by this lager muscle. The smaller muscle is covered by the larger muscle and it is connected with the lower portion of the chest through the lower three ribs of human body. Smaller muscle is made to accommodate shoulder blade and it’s downwards. The smaller muscle is heavily utilized when pushing up and down with the hands.
How to Do
Have you ever wondered how to Build The Muscle? Youngsters go extremely wild when it comes to the chest workouts. But the thing to remember is that the most strong muscles group sometimes can turn into the most fragile due to a silly mistake- wrong use of workout procedure or over enthusiasm! It doesn’t mean to scare you of doing much about your chest. So leave the worries and let us start with the easy and adoptable procedure.
Lifting huge amounts of weight and tiring yourself is not the aim of this chest workout; so relax and be ready to be looked as a strong person with great chest muscles’ strength. Our focus during this program will be upon building of all muscles of your upper body. The objective of the workout shall be to enable you to build a balanced and well proportioned physique as well as overall strength.
The primary focal area is the upper chest area; you need to have good dumbbells with a straight worktable or bench set on an inclination of about 450. Proceed with pressing the chest while laying down on the worktable by pushing the weight dumbbells to a limit to feel above the level of chest but not beyond your face. Now lower the dumbbells down to touch your chest but do not try to strike with your pecs. Repeat the same until you are satisfied and it becomes quite easier for you to move forward into gym for more exercise.
Read more about simple and efficient chest workout on buildthemuscle.org/bodybuilding/how-to-get-six-pack-abs-fast
The workout stated above is to be carried out with extreme care and for the first time try to do it with less weight. You can gradually increase the weight but do not interfere with the inclination of plain. Make sure the work bench is straight and suitable for the intended purpose. Use of inappropriate weight, unsuitable platform and/ or its inclination may harm your chest as well as your back. The main advantage of this workout is that you will gradually develop the upper large muscle of your chest which will give a great appearance to your body. Once you will be through with the inclined worktable and feel convenient to gradually move to the straight table and do the repetition with the dumbbells, ten at a stage, leave the straight bench also and just use the dumbbells, the effect will appear soon.
It is hard to find such a simple, economical and easy chest workout with minimum equipment. For this workout, you need not to take help from any one; what you need is just a pair of dumbbells and a bench. You can select timings for this workout as per your comfort. The workout may be done indoors or outdoors and will produce great results. It is not even time consuming and if you are a busy person you can perform this workout in the office. So be ready to move forward for an inspiring look, a widespread chest and dashing personality.